Cookie Policy
1. General provisions
This Cookie Policy sets out the rules for the use of cookies and similar technologies on the websites operated by the Controller.
The Controller of personal data processed in connection with the use of the Website is:
Packaging Geniuses Spółka z ograniczoną odpowiedzialnością
ul. Żelazna 51/53, 00-841 Warsaw, Poland
Tax ID (NIP): 5273157499
operating under the brand PG Branding
Contact for matters related to this Cookie Policy: hello@pg-branding.pl
Website: the websites operated by the Controller at https://pg-branding.pl, https://pg-branding.com and https://pg-branding.uz.
User: any natural person using the Website.
2. What cookies are
Cookies are small text files saved by a website on the User’s end device (computer, tablet, smartphone) used to browse the Website. Cookies usually contain the name of the website they come from, how long they are stored on the device and a unique identifier.
The Website may also use similar technologies, such as Local Storage, tracking pixels or fingerprinting. In this Policy, all of these technologies are collectively referred to as “cookies”.
3. Legal basis for the use of cookies
Cookies are used on the Website on the basis of:
- Article 6(1)(f) GDPR (the Controller’s legitimate interest), for cookies necessary for the proper operation of the Website, which do not require separate consent;
- Article 6(1)(a) GDPR (consent), for the processing of personal data in cookies that require consent;
- Article 173(1) and (2) of the Polish Telecommunications Law of 16 July 2004, to the extent that the User’s consent is required.
4. Types of cookies we use
The Controller uses the following categories of cookies:
a) Essential cookies
Cookies necessary for the proper operation of the Website, providing its basic functions and security. They do not require the User’s consent and are used on the basis of Article 173(3) of the Telecommunications Law and the Controller’s legitimate interest.
b) Functional cookies
Cookies that remember settings chosen by the User (e.g. language, display preferences) and personalise content. They require the User’s consent.
c) Analytics and statistics cookies
Cookies used to analyse traffic on the Website, how it is used, and to create anonymous statistics. They help the Controller understand how Users interact with the Website. They require the User’s consent.
In this category, the Controller uses:
- Google Analytics (provider: Google Ireland Limited / Google LLC)
d) Marketing and advertising cookies
Cookies used to show Users ads tailored to their interests, to measure the effectiveness of advertising campaigns and for remarketing. They require the User’s consent.
In this category, the Controller uses, among others:
- Google Ads (formerly Google AdWords), provider: Google Ireland Limited / Google LLC
- Meta Pixel (Facebook), provider: Meta Platforms Ireland Limited
- LinkedIn Insight Tag, provider: LinkedIn Ireland Unlimited Company
e) Social media cookies
Cookies related to social media plugins (e.g. “Like” and “Share” buttons) placed on the Website. They require the User’s consent.
5. How long cookies are stored
The Controller uses:
- persistent cookies: stored on the User’s device for the time specified in the cookie parameters or until the User deletes them. As a rule, the maximum storage period for persistent cookies is up to 24 months, except for analytics and marketing cookies of individual providers, whose storage period may differ in line with their policies;
- session cookies (temporary): stored on the User’s device until the end of the browser session (when the window is closed).
6. Giving and withdrawing consent
Consent to the use of cookies that require consent (functional, analytics, marketing and social media cookies) is given by the User through the cookie banner displayed on the first visit to the Website. The User can:
- accept all categories of cookies;
- reject all categories of cookies that require consent (except essential cookies);
- choose individual categories of cookies in the settings panel.
Consent is voluntary and can be withdrawn or changed at any time by:
- reopening the cookie settings panel available on the Website;
- changing the settings of the User’s web browser;
- deleting cookies from the device.
Withdrawing consent does not affect the lawfulness of processing carried out on the basis of consent before its withdrawal.
7. Managing cookies in your browser
The User can change their cookie settings in their web browser at any time, including limiting or completely disabling cookies. Detailed information on managing cookies is available in the help pages of popular browsers:
- Google Chrome: support.google.com/chrome
- Mozilla Firefox: support.mozilla.org
- Safari: support.apple.com
- Microsoft Edge: support.microsoft.com
Limiting or disabling cookies may affect the functionality of the Website: some elements may not work properly or may be unavailable.
8. Transfers of data to third countries
Some of the service providers the Controller uses in connection with cookies (including Google, Meta and LinkedIn) may transfer data to countries outside the European Economic Area, including the United States. Such transfers take place on the basis of:
- the European Commission’s adequacy decision (EU-U.S. Data Privacy Framework), for certified entities;
- standard contractual clauses approved by the European Commission (Article 46(2)(c) GDPR), together with additional technical and organisational measures where required.
Detailed information on how individual providers process data is available in their privacy policies:
- LinkedIn: linkedin.com/legal/privacy-policy
- Meta: facebook.com/privacy/policy
- Google: policies.google.com/privacy
9. User rights
To the extent that cookies involve the processing of personal data, the User has all the rights under the GDPR, described in detail in the Controller’s Privacy Policy, including:
- the right to lodge a complaint with the President of the Personal Data Protection Office (Prezes Urzędu Ochrony Danych Osobowych, ul. Stawki 2, 00-193 Warsaw, Poland);
- the right to withdraw consent at any time (Article 7(3) GDPR);
- the right to object (Article 21 GDPR);
- the right to data portability (Article 20 GDPR);
- the right to restriction of processing (Article 18 GDPR);
- the right to erasure (Article 17 GDPR);
- the right to rectification (Article 16 GDPR);
- the right of access to data (Article 15 GDPR).
10. Changes to the Cookie Policy
The Controller reserves the right to make changes to this Cookie Policy. We will inform you of any changes by publishing a new version on the Website.
Matters not covered by this Cookie Policy are governed by the Controller’s Privacy Policy, the GDPR and the Polish Telecommunications Law.