Industrial Design for
Beau Nebula

Our team at PG Branding found inspiration from the stunning beauty of space when designing the Beau Nebula cosmetics brand. We believe that when people think of otherworldly beauty, constellations of space-themed meanings are often the first things that come to mind.

To ensure an impactful design for this cosmetic line, we opted for a minimalist approach in colour, fonts, and decorative elements. The main visual feature is a singular symmetrical star-shaped element, which is a reference to the name Beau Nebula as well.

We chose a calm colour palette, with a cool, muted purple as the primary colour, which we borrowed from the blooming wisteria. To create a contrasting effect, the colour of the star element may change based on the colour of the SKU. The star element is always located at the corner of two sides of the outer packaging. Directly on the product, this star is made with debossing, providing a unique and visually striking appearance.

In addition to graphic design, we developed the industrial design of all elements of the cosmetics line: mascara packaging, lipstick tubes, powder compacts and palettes.